Are Hästens Beds Worth It? An Honest Answer from the Man Who Introduced Them to Britain (2026)

Six models. Prices from £18,780 to £271,990. At the top, genuinely amazing beds at inflated prices. Lower down, an £18,780 bed I would value at £5,000. I sold Hästens for seven years. Here is the truth about which is which.

I introduced Hästens to Britain in 2003 and was one of their best salesman in the world three years running, so this is not a rival guessing from the outside. Hästens is not one uniform range, and 'are they worth it' has no single answer. By the end of this article you will know exactly which models justify their price, which do not, and how to test it for yourself before you spend a penny.

Are Hästens Beds Worth the Money in 2026?

Quick answer: At the top of the range, you get a genuinely lovely bed at a price inflated well beyond its materials and labour. At the bottom of the continental range, you are mostly paying to join the exclusive blue and white check club. The prices climb steadily all the way up; the quality does not.

Credit Where It Is Due

Let me give credit first, because it is deserved. When Hästens hit the UK market in the early 2000s, they were absolutely market leading. They were pushing boundaries, and the feel of the beds was incredible. I went to their factory in 2003 determined not to buy a Swedish product, lay on a 2000T, and realised I had a lot more to learn about quality beds. That one lie-down is why I became a Hästens dealer.

The Most Expensive Bed in the World, on Purpose

The prices, though, were already two or three times what equivalent British models cost, and they have risen around 20% almost every year since. That is not an accident. It is the strategy: be the best, and prove it by being the most expensive in the world.

They still make a really lovely bed. I just think they are incredibly overpriced.

Brent Cooper

So are they worth it? On quality, at the top of the range, yes. On price, no. And lower down the range, the answer gets worse, which is what most reviews will not tell you.

Why Are Some Hästens Beds So Much Better Than Others?

Quick answer: Hästens make two different styles of bed: frame beds, which make up a large percentage of their production, and the continental beds where the famous Hästens feel actually lives. The entry models exist to give shops a price point, not to give you a great bed.

The Frame Beds Are Not the Famous Hästens

The frame bed is the popular Scandinavian way of sleeping. To a British eye it looks like a deep divan with a topper on it, all in one piece, with the height adjusted by longer or shorter legs. These probably account for 50 to 60% of what Hästens make, and they serve a purpose: not every customer can buy a 2000T, so the entry models give retailers something to sell.

Priced Like a Hästens, Built Like Something Less

The trouble is their entry level beds are priced as Hästens. Put one of those entry beds next to a Vispring or a Hypnos and it does not feel as good as beds costing considerably less. We recently delivered a bed to a customer who owned an entry-level Hästens. When my colleague went to collect the old bed, he found it wobbly, with no structure to it. The customer lay on his new Marshall and Stewart Sancy and said, 'this is how it should feel'.

Hästens Bed Prices in 2026: Which Models Are Worth Buying?

Quick answer: The 2000T is an amazing bed at an inflated price. Everything below it in the continental range is, in my honest view, dramatically overpriced for what is inside. Everything above it is the same bed dressed differently.

Here is my honest read of the current range, model by model, using their 2026 UK prices for a Super King set:

Model	2026 price	My honest verdict
Maranga	£18,780	The lower end of the continental range. Four and a half to five thousand pounds is the right money for what is inside it.
Eala	£29,980	Way over. Six or seven thousand pounds of bed.
Herlewing	£42,380	At this money you can buy the best of British craftsmanship. The main difference is the blue and white check branding.
2000T	£56,380	An amazing bed. Genuinely. This is where the real Hästens starts.
Dremar	£70,380	So similar to the 2000T that if you opened them up they would probably look the same, with £14,000 added for a new ticking.
Vividus	£271,990	To my eye, probably the same type of mattress as the 2000T with a different base, at over £215,000 more.

The £24,000 Bed That Now Costs £271,990

I witnessed the Vividus being made in 2006. It launched at £39,000 when the 2000T was around £12,000. It was incredibly labour intensive, and I said to them at the factory: make it double the price of the 2000T, certainly not three times. It should have been a £24,000 bed. Today it is £271,990.

Same Bed, New Name, More Money

There is history to the renaming game too. When I first sold Hästens, the bed below the 2000T was the Excelsior at £6,800. To justify the next price rise they added side stitching and it became £9,800. Then it was retired and reinvented under a new name at a new price point. Same bed, different name, more money.

The Maranga at £18,000? Four and a half, five grand is the right money for it.

Brent Cooper

What Am I Actually Paying For With a Hästens Bed?

Quick answer: At the top of the range: genuine horsehair, real handwork, and the most brilliant marketing machine the bed industry has ever seen. Lower down: mostly the marketing.

I want to be clear that I admire what Jan Ryde has built. He is an incredibly talented marketeer who positioned his family's bed company in the fashion industry rather than the furniture industry, hiring managing directors from the great fashion houses and placing the brand alongside the Guccis and the Pradas. He recently told Fortune that his beds are not luxury items at all, in an interview about the $400,000 bed Drake bought. That is world-class brand building.

The Blue and White Check Helicopter

I have lived that brand from the inside. When I flew to the factory as a dealer, a blue and white check Bell helicopter collected me from Schiphol. The company cars were Mercedes estates, all in the check. They sponsor horses wearing the check. At the sales conferences, salesmen would tell you: cut me and I bleed blue and white.

Marketing of that quality is magnificent, but it does not help you sleep.

Should I Buy a Hästens Bed?

Quick answer: If the brand is part of the pleasure for you, yes, from the 2000T upwards. If all you want is the best night's sleep your money can buy, the premium stops making sense.

If you are someone who is sensitive to brand, you will get a kick out of knowing your bed is a Hästens. If you have the Hermès belt and the Ferrari in the garage, Hästens completes the set, and from the 2000T upwards you will get a genuinely lovely bed into the bargain.

I mean that without a sneer. There is real exclusivity in owning something most people cannot afford, and for some buyers that is precisely the point. I once sold a Vividus to a man who was persuaded the moment he heard he would be the first person in the world to own that model. Another transferred £70,000 without ever lying on the bed. For those customers, Hästens delivers exactly what they are buying.

But if the check means nothing to you and the sleep means everything, keep reading, because your money goes further elsewhere, especially below the 2000T.

The Hästens Alternative: The Bed Customers Chose Eight Times Out of Ten

Quick Summary: There is a bed as good as a Hästens for less money. When we sold Hästens upstairs and Marshall and Stewart downstairs in our old King's Road showroom, eight out of ten customers chose the Marshall and Stewart, including Swedish customers who had come in wanting to buy Swedish.

That is the entire reason Marshall and Stewart exists. When Hästens and I parted ways, I took their beds to an English manufacturer and we improved every aspect we could: a better spring unit, the highest grade of horsehair, cotton and wool you can buy, and the same handwork. Made in England, at prices that reflect what is inside the bed. In 2026 we were named Best Bespoke Luxury Bed Manufacturer at the SME News awards, and I will happily put our Cullinan against a 2000T any day of the week.

One of our customers put it better than I can:

It feels like floating. Anyone thinking of buying a Vispring, Harrison Spinks, Savoir or Hastens bed, should check out Marshall & Stewart at Westend. We must have looked at every bed on the market... We went for a Marshall & Stewart because we've never laid on anything more comfortable. I don't think it's an exaggeration to say that it feels like floating!

Neil G, five-star Google review

Frequently Asked Questions

How much does a Hästens bed cost in 2026?

UK prices for a Super King set run from £18,780 for the Maranga to £271,990 for the Vividus, with the Grand Vividus above even that. Prices typically rise around 20% a year.

Which Hästens bed is the best value?

In my view the 2000T. It is a genuinely amazing bed and the model on which the brand's reputation was built. Below it, the entry continental models carry the brand premium without the substance.

Why are Hästens beds so expensive?

Deliberate positioning. Hästens place themselves alongside the top fashion houses, and being the most expensive bed in the world is part of the brand promise. The materials and handwork at the top of the range are real, but they do not explain the price.

Are the cheaper Hästens models any good?

The frame beds are reasonably priced for what they are. The entry continental models are, in my honest opinion, the weakest value in the luxury bed market: put one next to a Vispring or a Hypnos at less money and you will feel the difference immediately.

What is the closest alternative to a Hästens bed?

A Marshall and Stewart. Same all-natural materials and handwork, a higher grade of fillings in my view, Made in England, at roughly the price of Hästens' mid-range. Eight out of ten customers who tried both in our showroom chose ours.