Most reviews of Hästens, Vispring and Savoir are written after a lie-down in a showroom, or by a journalist who was sent one to try. I’ve had a different education. Over more than 40 years I’ve slept on these beds, tested every model of every range, sold them and sold against them: seven years as Hästens’ most successful retailer in the world, then years competing with Vispring and Savoir door to door on the King’s Road, and now building Marshall & Stewart to compete with all three. Here’s the honest comparison I’d give you across the table in my showroom.
Which is the best luxury bed brand: Hästens, Vispring or Savoir?
Quick Answer: There’s no single winner, because they’re genuinely different beds. Hästens has the most extraordinary feel and the highest prices. Vispring is superbly made with a firmer, more traditional character. Savoir builds wonderful bespoke beds, and in my view their hand-lashed bases outshine their mattresses. The right answer depends on how you sleep and what you’re paying for.
I’ll say something you won’t read in the other comparisons: all three make a genuinely excellent bed. I’ve opened them up, sold them, slept on them and competed against them. The differences that matter aren’t in the marketing brochures. They’re in the feel, the price, and how much of that price buys the bed rather than the brand.
How do Hästens, Vispring and Savoir prices compare in 2026?
Quick Answer: For a Super King complete set: Hästens runs from roughly £18,800 to £272,000, Vispring from about £25,900 to £115,100, and Savoir from around £17,800 to £124,800. Marshall & Stewart runs £18,230 to £54,100 for what I believe is a comparable or higher specification.
| Brand | Entry model | Mid range | Flagship |
| Hästens | Maranga £18,780 | 2000T £56,380 | Vividus £271,990 |
| Vispring | Tiara £25,885 | Magnificence £49,750 | Diamond Majesty £115,100 |
| Savoir | No 4 £17,845 | No 2 £46,470 | No 1 £124,785 |
| Marshall & Stewart | Hortensia £18,230 | Orloff £43,750 | Koh-I-Noor £54,100 |
Prices are for Super King complete sets, correct at early 2026 and rising regularly.
Notice the shape of those numbers. At the entry level, all four brands sit close together. It’s at the top end where they fly apart, and that gap is not filled with horsehair. For a fuller breakdown of what you get at each level, read our UK luxury bed price guide.
What does a Hästens bed feel like, and is it worth the price?
Quick Answer: When I first lay on one in 2003, it had a plush, floating softness that no other production bed quite matched, and it converted me on the spot. The product deserves real respect. The prices, which rise around 20% most years, reflect the world’s most powerful bed marketing as much as the bed.
I need to be straight about my history here. In 2003 I lay on my first Hästens and it changed my career.
‘I thought I knew beds. I’d spent 20 years telling factories what to put inside them. I lay on that Hästens thinking: I know nothing. It was the most incredible feel I’d ever had.’
That one lie-down is why I became a Hästens retailer. I sold their beds for the next seven years and won their world sales competitions three years running, so when I tell you the bed is special, it isn’t a rival being polite.
What changed my mind wasn’t the product. It was watching the pricing detach from it. When the Vividus launched it cost £39,000 against £12,000 for the 2000T, and the philosophy since has been to sit at the absolute top of the market and keep climbing. The company’s own chief executive has said he doesn’t consider them luxury goods but an investment in sleep; Fortune’s interview with him is worth reading to understand how Hästens thinks about price.
Nowadays, after decades more in this industry, I can honestly say a Marshall & Stewart competes with a Hästens on build quality and on what it does for your sleep. If you want the full picture, I’ve written a dedicated Hästens review and a Hästens vs Marshall & Stewart comparison.
Is Vispring better than Hästens?
Quick Answer: They’re different animals. Vispring beds are beautifully made in Plymouth with a firmer, more traditional English character, where Hästens gives you that softer floating feel. Vispring’s list prices are lower, and unlike the others, discounts are common, which tells you something about how the brand is sold.
I have genuine respect for Vispring. They invented the pocket spring mattress in 1901, they still hand-nest every spring, and their recent growth earned them the King’s Award for Enterprise in 2024. Nobody wins that by accident.
Two honest observations from years of competing with them. First, the feel: Vispring runs firmer and more traditional, which some sleepers prefer and some find plain compared with a Hästens. Second, the selling: Vispring is sold through dealers, and 20% discounts are a normal part of the dance. In my years on the King’s Road I watched people buy the wrong bed because it came with a deal. A discount is not a reason to sleep badly for 25 years. My full Vispring vs Marshall & Stewart comparison goes deeper.
Are Savoir beds worth their prices?
Quick Answer: Savoir makes wonderful, fully bespoke beds, fewer than a thousand a year, each built by one craftsman start to finish. Their hand-lashed bases are the best part of the product. In my honest view the mattress doesn’t quite match the base, and at £124,785 for the No 1, you’re deep into paying for exclusivity.
Savoir was born in 1905 to make beds for the Savoy Hotel, and the bespoke service is real: one artisan signs each bed. Their owner is an old friend of mine, and I’ve told him to his face what I’ll tell you: the hand-lashed base is wonderful, genuinely the equal of anything made anywhere. I use the same technique on our Orloff and Koh-I-Noor because it’s the right way to build a foundation. Where we part company is the mattress that sits on it, which in my view doesn’t reach the same level as the base beneath it. I’ve written a full Savoir Beds review with the detail.
Where does Marshall & Stewart fit among the big three?
Quick Summary: I founded Marshall & Stewart to compete head-on with all three: the same handwork and, in my assessment, a 10 to 15% higher specification, made in England, with a 25-year guarantee, at £18,230 to £54,100. What we don’t have is 170 years of heritage or a royal warrant. If those are what matter most to you, the big three win.
When we started, we took the benchmark beds apart and improved every element we could: a better spring unit, the highest grades of horsehair, cotton and wool, and the same hand-teasing hour for hour. Then we priced them on what’s inside rather than on the brand above the door. Explore the range: Koh-I-Noor, Cullinan, Orloff, Florentine, Sancy and Hortensia.
I’m not going to tell you we outperform everyone at everything. Here’s what I did on the King’s Road for years, with Savoir three doors away and Vispring stocked across the street, and it’s still my advice now:
‘I’d tell people: go down the road, try the Vispring, try the Savoir, then come back and tell me the difference. Eight out of ten came back.’
One of our customers put the result plainly:
‘I was so wrapped up on price initially that I hadn’t considered the price on my quality of sleep. I now have a superb Marshall & Stewart bed, and my sleep has so greatly improved that I don’t want to get out of bed.’
And on the top end, I’ll stand by this:
‘At £54,100, my Koh-I-Noor is the right price. I could sell it at £120,000 next to their flagships, and on feel it would blow them out of the water.’
Which luxury bed should you choose?
Quick Answer: Choose Hästens if that floating softness wins you over and the price doesn’t frighten you. Choose Vispring if you prefer a firmer, traditional English feel. Choose Savoir if full bespoke matters and the base is your priority. And if you want the same quality judged blind, without the brand premium, try a Marshall & Stewart against any of them.
Whatever you shortlist, do the one thing most buyers skip: lie on them properly, in one afternoon, back to back. Beds this good deserve more than five minutes in your coat. Visit our East Sheen showroom, or book a private sleep consultation: two unhurried hours with one of our sleep experts, no pressure and no commission, and bring your shortlist with you.
Frequently asked questions
Are Hästens beds good?
Yes, genuinely. The feel converted me from 20 years in the mainstream industry, and the materials are honest. My criticism has never been the bed; it’s how far the price has climbed beyond it.
Is Vispring better than Hästens?
Neither is better; they feel different. Vispring is firmer and more traditional, Hästens softer and more enveloping. Try both on the same day and your back will tell you which side of that line you’re on.
Why are Savoir beds so expensive?
Fewer than a thousand beds a year, one craftsman per bed, and full bespoke service. Real scarcity, and real exclusivity pricing on top of it. The base is the best part of what you’re paying for.
What is the best alternative to Hästens?
Try a Marshall & Stewart. I built our beds specifically to compete with Hästens after seven years selling them: the same handwork and natural materials at a higher specification, with our flagship at £54,100 rather than £271,990.
How much should I expect to spend?
For a genuine ultra-luxury Super King set, from around £18,000 at entry level. Above roughly £55,000 you are increasingly paying for brand and exclusivity rather than anything you can feel.
